ISE is the world's largest AV and systems integration event, drawing 70,000+ professionals to Fira Barcelona Gran Via each February. A geofence campaign puts your brand on every attendee's device across the venue, surrounding hotels, and throughout Barcelona.
Need something custom? Contact us — we build tailored campaigns for multi-day, multi-zone strategies.
Why it works
Own the show floor.
ISE brings together over 70,000 AV integrators, IT directors, digital signage managers, and venue technology buyers in Barcelona every February. With a geofence campaign, your message reaches decision-makers across Fira Gran Via and the surrounding hospitality corridor.
Drive Booth TrafficReach 70,000+ AV professionals the moment they arrive at Fira Barcelona. Convert floor traffic into booth visits before the day begins.
Reach Integration BuyersTarget AV integrators, corporate IT directors, and digital signage buyers who evaluate and specify solutions at ISE each year.
Pre-Show AwarenessPrime 70,000+ systems integration professionals with your message before ISE opens, delivered to devices at host hotels across Barcelona.
Target Competing ExhibitsPrecision geofence zones cover ISE's exhibit halls so your ads reach buyers before they finalize purchasing decisions on the floor.
Post-Show RetargetingKeep your brand in front of every ISE attendee for up to 30 days after the show closes in Barcelona.
Measure Every ImpressionReal-time dashboards show exactly how many ISE attendees saw your ads, with click-throughs tracked to your site or landing page.
Reserve your Integrated Systems Europe 2027 campaign
After submitting, a member of our team will be in touch within one business day to finalize your campaign setup and billing.
No payment required today. A member of our team will contact you to finalize details and billing.
Questions? Email info@insightmedialabs.com or call 973-960-1374.
Prefer to talk first?
Free · 30 minutes · Video call
Book your intro call
Pick a time that works and we'll take it from there.
Simple process
Up and running before the show opens
01
Reserve your package
Choose your package. Fill out the form above — a member of our team will be in touch within one business day.
02
Share your message & goals
Tell us your booth number, landing page, and what you want attendees to do. We help you craft the right message for each campaign phase.
03
We design & launch
Our team designs all creative assets and sets up geofence zones around the venue, host hotels, and surrounding Barcelona areas.
04
Track your campaign live
Your dashboard updates in near real-time with impressions, audience demographics, and engagement data throughout the show.
Common questions
Everything you need to know
What exactly is geofence advertising?
Geofencing uses GPS technology to create a virtual boundary around a physical location, such as a convention center or conference meeting space. When someone enters that zone with their mobile device, they become eligible to see your ads across thousands of apps and websites — news, weather, sports, social, and more.
Who attends ISE?
ISE is the world's largest AV and systems integration show, drawing 70,000+ professionals including AV integrators, IT directors, digital signage managers, corporate real estate buyers, and venue operators to Fira Barcelona Gran Via each February.
How quickly can a campaign go live?
Once you reserve and provide your messaging direction, we can design, approve, and launch your campaign within 24–48 hours. For Day 1 activation at Integrated Systems Europe 2027, we recommend reserving at least 5 business days before the show opens.
Do I need to provide my own ad creative?
No — all creatives are included in every package. We design all necessary banner sizes and formats. You simply approve the designs before they go live. If you have existing creatives or brand assets, we're happy to use them.
How do you report on campaign performance?
You get access to a live analytics dashboard showing impressions, clicks, and CTR in real time. At the close of Integrated Systems Europe 2027, we provide a full post-campaign performance summary.
Can I run a campaign even if I'm not an exhibitor?
Absolutely. Geofencing is equally effective for companies attending (but not exhibiting) who want to increase brand awareness, schedule meetings, or recruit talent at the show.
What happens after I submit the form?
A member of the Insight Media Labs team will contact you within one business day to review your goals, confirm creative direction, and complete billing. We keep the process simple — most campaigns are set up in a single call.
