The ASCA Annual Conference & Surgery Expo is the nation’s leading event for ambulatory surgery center professionals, drawing over 4,000 ASC administrators, clinical leaders, and medical suppliers to New Orleans each spring. A geofence campaign puts your brand on every attendee’s screen at the Ernest N. Morial Convention Center.
Need something custom? Contact us — we build tailored campaigns for multi-day, multi-zone strategies.
Why it works
Own the show floor.
The ASCA Annual Conference brings together over 4,000 ambulatory surgery center administrators, clinical directors, and surgical equipment buyers in New Orleans each year. With a geofence campaign, your brand reaches every attendee at the Morial Convention Center and host hotels throughout the conference.
Reach ASC Decision-MakersServe ads to every attendee inside the Ernest N. Morial Convention Center throughout all four days of the conference and expo.
Target Surgical Supply BuyersReach ASC administrators, clinical directors, and procurement managers evaluating surgical instruments, disposables, and OR equipment.
Pre-Conference AwarenessPrime 4,000+ ASC professionals with your message before the conference opens, delivered to hotel devices the night before.
Surgery Expo CoveragePrecision geofence zones in the Surgery Expo hall put your ad in front of buyers evaluating clinical, administrative, and facility management solutions.
Post-Conference RetargetingKeep your brand in front of every ASCA attendee for up to 30 days after the conference closes.
Measure Every ImpressionReal-time analytics track impressions, engagement, and creative performance throughout the full run.
Reserve your ASCA Annual Conference & Surgery Expo 2027 campaign
After submitting, a member of our team will be in touch within one business day to finalize your campaign setup and billing.
No payment required today. A member of our team will contact you to finalize details and billing.
Questions? Email info@insightmedialabs.com or call 973-960-1374.
Prefer to talk first?
Free · 30 minutes · Video call
Book your intro call
Pick a time that works and we'll take it from there.
Simple process
Up and running before the show opens
01
Reserve your package
Choose your package. Fill out the form above — a member of our team will be in touch within one business day.
02
Share your message & goals
Tell us your booth number, landing page, and what you want attendees to do. We help you craft the right message for each campaign phase.
03
We design & launch
Our team designs all creative assets and sets up geofence zones around the venue, host hotels, and surrounding New Orleans areas.
04
Track your campaign live
Your dashboard updates in near real-time with impressions, audience demographics, and engagement data throughout the show.
Common questions
Everything you need to know
What exactly is geofence advertising?
Geofencing uses GPS technology to create a virtual boundary around a physical location, such as a convention center or conference meeting space. When someone enters that zone with their mobile device, they become eligible to see your ads across thousands of apps and websites — news, weather, sports, social, and more.
Who attends the ASCA Annual Conference?
The ASCA Annual Conference & Surgery Expo 2027 is expected to draw over 4,000 ambulatory surgery center administrators, clinical leaders, surgeons, and medical suppliers to the Ernest N. Morial Convention Center in New Orleans. The conference runs March 31–April 3, covering ASC management, clinical best practices, and surgical technology.
How quickly can a campaign go live?
Once you reserve and provide your messaging direction, we can design, approve, and launch your campaign within 24–48 hours. For Day 1 activation at ASCA Annual Conference & Surgery Expo 2027, we recommend reserving at least 5 business days before the show opens.
Do I need to provide my own ad creative?
No — all creatives are included in every package. We design all necessary banner sizes and formats. You simply approve the designs before they go live. If you have existing creatives or brand assets, we're happy to use them.
How do you report on campaign performance?
You get access to a live analytics dashboard showing impressions, clicks, and CTR in real time. At the close of ASCA Annual Conference & Surgery Expo 2027, we provide a full post-campaign performance summary.
Can I run a campaign even if I'm not an exhibitor?
Absolutely. Geofencing is equally effective for companies attending (but not exhibiting) who want to increase brand awareness, schedule meetings, or recruit talent at the show.
What happens after I submit the form?
A member of the Insight Media Labs team will contact you within one business day to review your goals, confirm creative direction, and complete billing. We keep the process simple — most campaigns are set up in a single call.
