The AAOS Annual Meeting is the premier gathering for orthopedic surgery, drawing 30,000+ orthopedic surgeons, sports medicine physicians, and medical device companies to the Venetian Convention Center in Las Vegas. A geofence campaign reaches every attendee at the venue and throughout the Strip.
Need something custom? Contact us — we build tailored campaigns for multi-day, multi-zone strategies.
Why it works
Own the show floor.
AAOS Annual Meeting brings together 30,000+ orthopedic surgeons, sports medicine specialists, residents, and medical device buyers at the Venetian Convention Center each spring. With a geofence campaign, your brand reaches surgical decision-makers who evaluate and purchase implants, instruments, and technology at the meeting.
Drive Booth TrafficReach 30,000+ orthopedic professionals the moment they arrive at the Venetian Convention Center. Convert floor traffic into qualified booth conversations.
Reach Surgical Decision-MakersTarget orthopedic surgeons, sports medicine physicians, and hospital procurement teams who evaluate and purchase implants, instruments, and digital solutions at AAOS.
Pre-Show AwarenessPrime 30,000+ orthopedic professionals with your message before the meeting opens, delivered to devices at Las Vegas host hotels.
Target Competing ExhibitsPrecision geofence zones map to the AAOS exhibit halls so your ads reach surgeons and buyers before they finalize vendor decisions.
Post-Show RetargetingKeep your brand visible to every AAOS Annual Meeting attendee for up to 30 days after the meeting closes in Las Vegas.
Measure Every ImpressionReal-time dashboards show how many AAOS attendees saw your ads, with click-throughs tracked to your site or landing page.
Reserve your AAOS Annual Meeting 2027 campaign
After submitting, a member of our team will be in touch within one business day to finalize your campaign setup and billing.
No payment required today. A member of our team will contact you to finalize details and billing.
Questions? Email info@insightmedialabs.com or call 973-960-1374.
Prefer to talk first?
Free · 30 minutes · Video call
Book your intro call
Pick a time that works and we'll take it from there.
Simple process
Up and running before the show opens
01
Reserve your package
Choose your package. Fill out the form above — a member of our team will be in touch within one business day.
02
Share your message & goals
Tell us your booth number, landing page, and what you want attendees to do. We help you craft the right message for each campaign phase.
03
We design & launch
Our team designs all creative assets and sets up geofence zones around the venue, host hotels, and surrounding Las Vegas areas.
04
Track your campaign live
Your dashboard updates in near real-time with impressions, audience demographics, and engagement data throughout the show.
Common questions
Everything you need to know
What exactly is geofence advertising?
Geofencing uses GPS technology to create a virtual boundary around a physical location, such as a convention center or conference meeting space. When someone enters that zone with their mobile device, they become eligible to see your ads across thousands of apps and websites — news, weather, sports, social, and more.
Who attends the AAOS Annual Meeting?
The AAOS Annual Meeting draws over 30,000 orthopedic surgeons, sports medicine physicians, orthopedic residents, and medical device and technology companies to Las Vegas each spring.
How quickly can a campaign go live?
Once you reserve and provide your messaging direction, we can design, approve, and launch your campaign within 24–48 hours. For Day 1 activation at AAOS Annual Meeting 2027, we recommend reserving at least 5 business days before the show opens.
Do I need to provide my own ad creative?
No — all creatives are included in every package. We design all necessary banner sizes and formats. You simply approve the designs before they go live. If you have existing creatives or brand assets, we're happy to use them.
How do you report on campaign performance?
You get access to a live analytics dashboard showing impressions, clicks, and CTR in real time. At the close of AAOS Annual Meeting 2027, we provide a full post-campaign performance summary.
Can I run a campaign even if I'm not an exhibitor?
Absolutely. Geofencing is equally effective for companies attending (but not exhibiting) who want to increase brand awareness, schedule meetings, or recruit talent at the show.
What happens after I submit the form?
A member of the Insight Media Labs team will contact you within one business day to review your goals, confirm creative direction, and complete billing. We keep the process simple — most campaigns are set up in a single call.
