The Gartner Data & Analytics Summit is the world’s most influential gathering of data, analytics, and AI leaders, drawing over 3,000 CDOs, data architects, and analytics executives to Orlando every March. A geofence campaign puts your brand on every attendee’s screen at the Gaylord Palms Resort.
Need something custom? Contact us — we build tailored campaigns for multi-day, multi-zone strategies.
Why it works
Own the show floor.
The Gartner Data & Analytics Summit brings together over 3,000 Chief Data Officers, data engineers, and analytics buyers in Orlando each year. With a geofence campaign, your brand reaches every attendee at the Gaylord Palms Resort and throughout the venue during the three-day event.
Reach CDOs & Data LeadersServe ads to every attendee at the Gaylord Palms Resort throughout all three days of the summit.
Target Analytics BuyersReach the Chief Data Officers, data architects, and analytics platform buyers who make enterprise software purchasing decisions at Gartner events.
Pre-Summit AwarenessPrime 3,000+ data and analytics leaders with your message before the summit opens, delivered to their devices at arrival.
Exhibition Floor CoveragePrecision geofence zones in the exhibition area put your ad in front of buyers evaluating data management, AI, and analytics platforms.
Post-Summit RetargetingKeep your brand in front of every Gartner D&A Summit attendee for up to 30 days after the event closes.
Measure Every ImpressionReal-time analytics track impressions, engagement, and creative performance throughout the full run.
Reserve your Gartner Data & Analytics Summit 2027 campaign
After submitting, a member of our team will be in touch within one business day to finalize your campaign setup and billing.
No payment required today. A member of our team will contact you to finalize details and billing.
Questions? Email info@insightmedialabs.com or call 973-960-1374.
Prefer to talk first?
Free · 30 minutes · Video call
Book your intro call
Pick a time that works and we'll take it from there.
Simple process
Up and running before the show opens
01
Reserve your package
Choose your package. Fill out the form above — a member of our team will be in touch within one business day.
02
Share your message & goals
Tell us your booth number, landing page, and what you want attendees to do. We help you craft the right message for each campaign phase.
03
We design & launch
Our team designs all creative assets and sets up geofence zones around the venue, host hotels, and surrounding Orlando areas.
04
Track your campaign live
Your dashboard updates in near real-time with impressions, audience demographics, and engagement data throughout the show.
Common questions
Everything you need to know
What exactly is geofence advertising?
Geofencing uses GPS technology to create a virtual boundary around a physical location, such as a convention center or conference meeting space. When someone enters that zone with their mobile device, they become eligible to see your ads across thousands of apps and websites — news, weather, sports, social, and more.
Who attends the Gartner Data & Analytics Summit?
The Gartner Data & Analytics Summit 2027 is expected to draw over 3,000 Chief Data Officers, data architects, analytics leaders, and enterprise technology buyers to the Gaylord Palms Resort & Convention Center in Orlando. The summit runs March 8–10, covering data management, AI, machine learning, and analytics strategy.
How quickly can a campaign go live?
Once you reserve and provide your messaging direction, we can design, approve, and launch your campaign within 24–48 hours. For Day 1 activation at Gartner Data & Analytics Summit 2027, we recommend reserving at least 5 business days before the show opens.
Do I need to provide my own ad creative?
No — all creatives are included in every package. We design all necessary banner sizes and formats. You simply approve the designs before they go live. If you have existing creatives or brand assets, we're happy to use them.
How do you report on campaign performance?
You get access to a live analytics dashboard showing impressions, clicks, and CTR in real time. At the close of Gartner Data & Analytics Summit 2027, we provide a full post-campaign performance summary.
Can I run a campaign even if I'm not an exhibitor?
Absolutely. Geofencing is equally effective for companies attending (but not exhibiting) who want to increase brand awareness, schedule meetings, or recruit talent at the show.
What happens after I submit the form?
A member of the Insight Media Labs team will contact you within one business day to review your goals, confirm creative direction, and complete billing. We keep the process simple — most campaigns are set up in a single call.
