New York, June 10, 2026 — Insight Media Labs (IML) today announced the launch of InsightGEO, an AI visibility platform that monitors how a brand appears when buyers search using ChatGPT, Claude, Gemini, and Perplexity. A free trial is available now at insightgeo.ai.

Buyers increasingly research vendors by asking AI for a shortlist before they ever visit a company's website. InsightGEO runs real buyer prompts across all four major LLMs, scores a brand's visibility by topic, benchmarks performance against competitors, and delivers a prioritized list of exactly what to fix — giving marketing teams the same kind of visibility into their AI presence that they've long had into their search rankings.

"IML recognizes that to effectively reach the right audiences, messaging, platform structure, and engagement across owned, earned, and paid media all have to work in concert. Compelling messaging is critical, but so is correct engagement with discoverability platforms like search and AI." — Tom Becktold, CMO and Co-Founder, Insight Media Labs

"Buyers used to research a company by reading its website and comparing a few search results. Now they're asking an AI model for a shortlist, and most brands have no idea what that model is telling them. InsightGEO gives them that visibility, and a clear list of what to do about it." — Peter Brand, CEO and Co-Founder, Insight Media Labs

InsightGEO is available now, with a free trial at insightgeo.ai.

Your GEO Grade · Sample acme.com
B+
Mentioned in 4 of 6
buyer prompts
+12 vs. industry median
Visibility Trend +18 pts over 7 audit cycles
ChatGPT
82%
Perplexity
74%
Claude
68%
Gemini
51%
Sample InsightGEO GEO Grade report — real buyer prompts scored across ChatGPT, Perplexity, Claude, and Gemini

Media Contact

Press Inquiries
Peter Brand
CEO & Founder, Insight Media Labs
Tom Becktold
CMO & Co-Founder, Insight Media Labs
About Insight Media Labs

Insight Media Labs (IML) runs digital advertising campaigns across every channel and builds the technology behind them, from programmatic, search, and social to CTV, audio, and native, plus InsightGEO, its AI visibility platform that monitors how a brand shows up when buyers ask ChatGPT, Claude, Gemini, and Perplexity. Founded in 2016 and based in New York, IML pairs a senior team with every account, with creative included at no extra cost and no retainer required.